Avoid the “seven deadly sins” of marketing with good graphic design

As a graphic designer, I find myself cringing daily at an ad, a logo or even a website that has broken one of the many rules of design. The basis of this is usually just plain ole bad design, but…

B2B Trade Print Advertising - theMmachine

Best practices for B2B Trade Print Advertising

Even in our internet-centered world, trade print advertising still has value for B2B marketing directors—how much depends on the industry, your ad’s effectiveness and how well you leverage the message across other channels. Since print isn’t cheap, consider these best…