The Werd

In light of our recent posts about rebranding, we thought we would show you some examples of logo evolution. Although rebranding is a lot more than just a logo redesign, this is where it starts and if you don't nail it at this stage of...

Every month companies call us because they realize that their brand—and by that we mean the combination of aesthetic elements (e.g., logo, colors, design and style) and strategic elements (e.g., business model, product and service offerings, customer service and marketing materials) that define a business—needs...

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